Klaviyo is a world-leading marketing automation platform.
Klaviyo accelerates revenue for online businesses using channels their clients own such as email, web, mobile and SMS. Enabling companies to leverage these Owned Marketing channels, Klaviyo allows brands to easily store, access, analyze and use transactional and behavioral data to power highly-targeted customer and prospect communications. The platform processes billions of consumer activities, or data events, every month and makes them available in real-time to fuel better targeting, deeper analysis, and more effective marketing. Unlike Klaviyo’s competitors and other marketing platforms, Klaviyo is differentiated because it does not force companies to choose between either advanced functionality or ease of use; it offers both, making it ideal for companies of all sizes to maximize their sales quickly. Klaviyo has to store a lot of data and processes more than 100,000 events per second for more than 200,000 brands through its paid platform and freemium. Because every user must have an exceptional experience, Klaviyo stores all of that data in thousands of different formats so it’s fast to access and therefore simple and powerful to use. By capturing customer data through Owned Channels, Klaviyo gives brands the insight and tools to take control of the relationships with their customers to build lasting growth. Klaviyo focuses on enabling brands to leverage Owned Marketing, to connect with their customers on a deeper level, giving the brands agency to own the customer experience; building sustainable, meaningful, and engaging relationships with their consumers—ultimately converting them into advocates.
Most ecommerce marketing software forces you to choose between being as effective as possible or moving fast. Klaviyo is different. Designed for growth-minded ecommerce merchants, Klaviyo gives you powerful functionality without sacrificing the time it takes for your marketing to make an impact on your bottom line.
- Fast integrations that still pull in rich customer data
- Segmentation possibilities to unleash your imagination.
- Track website behavior and open up a new world of targeting possibilities.
- Next level personalization